March 20, 2014

The Money Bracket: What If the Richest Team Won?


Athletic revenue NCAA bracket

Data from the US Department of Education

March Madness is big business. The tournament rakes in $1 billion in ad sales, $771 million in broadcast rights, and a countless amount in office pool payouts that you never win. (Players will make $0, though a select few are compensated in torn nylon.) Here’s what two NCAA tournament brackets would look like if teams advanced by measures other than points scored: total athletic revenue and total men’s basketball expenses per win this season.

Gender NCAA bracket

How would the bracket look if it were based on funding for women’s teams?

Revenue
What’s amazing about filling out a bracket based on athletic department wealth (see above) is how similar it looks to a bracket based on real tournament predictions. The school with the least revenue, Mount St. Mary’s at $7.5 million, doesn’t even make it out of the play-in game with Albany (a result that mirrors real life). Deep-pocketed Texas emerges from a difficult region (Texas, Michigan, and Tennessee all have nine-figure revenues, with Louisville coming close) to take home the trophy.

Win Cost
By taking a school’s total men’s basketball expenses, we can figure out how much each team spent per win this season. North Carolina Central, with its relatively small budget and 28-5 record, spent only about $34,000 on each victory. (This ignores strength of schedule—wins in the Mid-Eastern Athletic Conference can be easier to come by than wins in a more powerful conference). On the other end, Ohio State took home the “least efficient” title, dropping more than $750,000 per win. Five other teams—Duke, Kentucky, Louisville, Syracuse, and Oklahoma State—also broke the half-million-per-victory mark.

Win cost NCAA bracket

Data from the US Department of Education

 

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Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we need readers to show up for us big time—again.

Getting just 10 percent of the people who care enough about our work to be reading this blurb to part with a few bucks would be utterly transformative for us, and that's very much what we need to keep charging hard in this financially uncertain, high-stakes year.

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we need readers to show up for us big time—again.

Getting just 10 percent of the people who care enough about our work to be reading this blurb to part with a few bucks would be utterly transformative for us, and that's very much what we need to keep charging hard in this financially uncertain, high-stakes year.

If you can right now, please support the journalism you get from Mother Jones with a donation at whatever amount works for you. And please do it now, before you move on to whatever you're about to do next and think maybe you'll get to it later, because every gift matters and we really need to see a strong response if we're going to raise the $253,000 we need in less than three weeks.

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