April 3, 2008

John McCain’s New Ad: War War War Glory Country War

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John McCain’s new web video entitled “Sacrifice” is 2:45 of non-stop war-fetishizing. His campaign might as well have played a loop of an American flag waving with fighter jets screeching past. Or heck, even 2:45 of Gladiator starring Russell Crowe.

Here’s a word count:

“War”: 7 mentions
“Duty”: 2
“Honor”: 2
“Valor”: 2
“Country”/”nation”: 5
“Loyalty”: 3
“Glory”: 5
“God”: 1 (just for good measure)

The grave voice-over in the ad says that soldiers’ claim on a nation’s success in war is “shorn of all romance, all nostalgia.” Funny, considering the whole ad is romance and nostalgia for war.

John McCain and “war” is the new Rudy Giuliani and “9/11.”

Update: Video of the ad is after the jump.

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“Lying.” “Disgusting.” “Scum.” “Slime.” “Corrupt.” “Enemy of the people.” Donald Trump has always made clear what he thinks of journalists. And it’s plain now that his administration intends to do everything it can to stop journalists from reporting things they don’t like—which is most things that are true.

No one gets to tell Mother Jones what to publish or not publish, because no one owns our fiercely independent newsroom. But that also means we need to directly raise the resources it takes to keep our journalism alive. There’s only one way for that to happen, and it’s readers like you stepping up. Please help with a donation today if you can—even a few bucks will make a real difference. A monthly gift would be incredible.

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