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Wikipedia’s open-editing policy occasionally spawns all-out showdowns in which
users try to “revert” one another’s disagreeable entries into oblivion. A few
examples, as collected on the online encyclopedia’s “Lamest Edit Wars” page
(itself the subject of not a little nitpicking):

  • Cat: “34 reverts in just over an hour. The pressing issues: Should
    one unremarkable photo be included? Is the cat depicted really smiling?…
    As it turned out, the photo was deleted for not having any copyright status.”
  • Mama’s Family: “Was Mama (Vicki Lawrence) ‘pro-active,’ ‘foxy,’ ‘clever,’
    ‘cunning,’ or none of the above? Apparently this question is important enough
    to occupy over 30 edits in one day.”
  • List of virgins: “Dispute about whether or not Britney Spears belonged
    on the list, eventually resolved in a definitive manner: maintenance of the
    list proved impossible and it was later deleted.”
  • Wii: “Does it rhyme with ‘We’ or ‘Wee’? Should ‘Wee’ link to urine?…
    Should urine be mentioned in the article at all? Just some of the hard hitting
    issues that provoked in excess of 1,500 edits in the space of two weeks…
    All this for a videogame console that hasn’t even been released yet.”
  • Feces: “Should the article on feces include [a] picture of a large
    human turd? As of early July 2005, the discussion on this issue alone had
    reached 12,900 words.”
  • Nancy Reagan: “Was she born in 1921? Or 1923? After days of editing,
    does anyone really care THAT much? Woman is old.”

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we need readers to show up for us big time—again.

Getting just 10 percent of the people who care enough about our work to be reading this blurb to part with a few bucks would be utterly transformative for us, and that's very much what we need to keep charging hard in this financially uncertain, high-stakes year.

If you can right now, please support the journalism you get from Mother Jones with a donation at whatever amount works for you. And please do it now, before you move on to whatever you're about to do next and think maybe you'll get to it later, because every gift matters and we really need to see a strong response if we're going to raise the $253,000 we need in less than three weeks.

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