PLZ Text For H20

<a href="http://www.flickr.com/photos/vinothchandar/4415664247/sizes/m/in/photostream/">VinothChandar</a>/Flickr

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.


Despite my utter dependence on an iPhone to find even my own apartment, I still would rank water above technology on a list of priorities. Still, in some developing countries, communication flows more steadily than water. The numbers can be staggering. In Afghanistan, cellphone subscriptions boomed from zero in 2000 to 13 million in 2010. For every 100 people worldwide in 2010, 78 owned a cellphone. That’s up from a mere 12 in 2000. By contrast, the statistics for basics like food and water can be hard to swallow. In rural Ethiopia, 74 percent of the population still relies on unimproved water, which includes surface water and wells unprotected from bird droppings.

Social entrepreneur Anu Sridharan sums it up: “There are more cellphones than toilets on the planet,” she said. “If you look at emerging economies like Mexico and Brazil, technology we have, but basic resources we don’t. And it’s a problem.”

Recently, entrepreneurs such as Sridharan have tried to bridge the uneven boom between utilities and technology. Just last month, the Knight News Challenge funded her potential solution to at least one aspect of the problem by granting $375,000 to NextDrop, Sridharan’s crowdsourcing project that notifies residents of Hubli-Dharwad, Karnataka, India, when one of their local water valves begins to flow. The idea emerged out of a UC—Berkeley civil engineering project. The NextDrop team’s plan for distinction is simple: collaborate with local governments rather than running strictly as a business.

“We’re not trying to recreate the wheel here,” Sridharan says. “We want to affect the most people, and to make the most change happen, you have to work with governments and utilities.”

Hubli, with a population of one million (“small for India,” Sridharan says), contains poor workers and women dependent on water valves, and they often spend hours waiting for the stream. Only 10 percent of Hubli residents have access to a 24-hour water supply. But though its residents lack running water, many have cellphones. NextDrop hopes to even the score by sending SMS messages to residents 30-60 minutes before their water valve turns on. That way, they no longer waste their most valuable resource: time.

The team plans to expand NextDrop worldwide, and has already been approached by other Indian municipalities, Sridharan says. But the project, now in the testing phase, still has some kinks. Just last week, the “valveman,” who turns on the water valve and notifies NextDrop so they can text Hubli residents, revealed one weakness in the chain. “He forgot to call us.” In our excitement over new gadgets, it can be easy to forget that we still rely on humans—and for that matter, water—in order to use them effectively.

WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we need readers to show up for us big time—again.

Getting just 10 percent of the people who care enough about our work to be reading this blurb to part with a few bucks would be utterly transformative for us, and that's very much what we need to keep charging hard in this financially uncertain, high-stakes year.

If you can right now, please support the journalism you get from Mother Jones with a donation at whatever amount works for you. And please do it now, before you move on to whatever you're about to do next and think maybe you'll get to it later, because every gift matters and we really need to see a strong response if we're going to raise the $253,000 we need in less than three weeks.

payment methods

WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we need readers to show up for us big time—again.

Getting just 10 percent of the people who care enough about our work to be reading this blurb to part with a few bucks would be utterly transformative for us, and that's very much what we need to keep charging hard in this financially uncertain, high-stakes year.

If you can right now, please support the journalism you get from Mother Jones with a donation at whatever amount works for you. And please do it now, before you move on to whatever you're about to do next and think maybe you'll get to it later, because every gift matters and we really need to see a strong response if we're going to raise the $253,000 we need in less than three weeks.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate