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You know, back when Obama first told the press that he’d invited Skip Gates and James Crowley to the White House for a beer, I thought it was about as brilliant a piece of political ju jitsu as I’d ever seen.  A beer!  In the White House!  But now that Der Tag is here — well, I’m beset with a grim sense of foreboding.  It just doesn’t seem like quite such a great idea in the cold light of day, and it’s almost certain to keep this ridiculous incident in the news for another week or so.  Plus there are so many ways it could go pear shaped I can hardly count them.  So we’ll see.  Can Obama turn political dross into gold once again?  I wouldn’t bet against him, but I sure wish he were spending the day instead with some poor woman who got screwed by her insurance company or something.

Speaking of which, Obama’s “bill of insurance rights” is good stuff.  I wish he’d unveiled it about, oh, six months ago or so, but better late than never:

No discrimination for preexisting conditions.

No exorbitant out-of-pocket expenses, deductibles or co-pays.

No cost-sharing for preventive care.

No dropping of coverage for the seriously ill.

No gender discrimination.

No annual or lifetime caps on coverage.

Extended coverage for young adults.

Guaranteed insurance renewal.

I can’t predict the future any better than anyone else, but I think this is the right way to sell healthcare reform.  It won’t satisfy the wonks, who will continue to debate public options vs. exchanges vs. co-ops, but it’s the kind of thing the general public wants to hear.  There should have been a ninth item about being able to see the doctor of your choice, and maybe a tenth about guaranteeing all health decision are between you and your doctor, but it’s still better than nothing.  And a lot better than most of the stuff we’ve seen before.

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

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