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First Read tells us how we got to where we are today:

Same as it ever was? Our final how-we-got-here point is the Democrats’ inability to change Washington, at least in the minds of the electorate. Yes, the Obama White House has been more transparent than its predecessors and has implemented rules to discourage the revolving door between public service and lobbying. And, yes, the Democratic-controlled Congress implemented unprecedented rules to police ethical violations. But the partisanship — as well as all the deals Democrats cut to pass legislation over the last two years — has made the public believe that Washington hasn’t changed under Democratic rule. In our August NBC/WSJ poll, 65% said that Obama had fallen short of their expectations to change Washington.

Maybe — though my guess is that this is a lot like “negative advertising”: something that everybody says they hate even though they actually respond quite positively to it. I honestly doubt that there’s more than one or two people in a hundred who care much about the deals that Democrats cut to pass the healthcare bill, for example. They either like the bill or they don’t, and the ones who don’t just toss the dealmaking stuff onto their laundry list of why it was such a terrible idea. The longer the list the better, right?

Of course, to the extent this is true, it just goes to show how badly incentives have evolved in Washington. There’s always been a reluctance to allow an opposing president to claim a big legislative victory shortly before an election year, but that’s slowly morphed into an active desire to prevent anything from happening at any time because the opposition knows the president will get all the blame for Washington’s toxic atmosphere no matter who’s doing the obstructing. My guess is that this doesn’t work quite as well as everyone thinks — a lot of its “success” this cycle is in reality just a reaction to the bad economy — but it almost doesn’t matter. Once it becomes conventional wisdom, we’re stuck. Both parties will do it forever. Blecch.

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we need readers to show up for us big time—again.

Getting just 10 percent of the people who care enough about our work to be reading this blurb to part with a few bucks would be utterly transformative for us, and that's very much what we need to keep charging hard in this financially uncertain, high-stakes year.

If you can right now, please support the journalism you get from Mother Jones with a donation at whatever amount works for you. And please do it now, before you move on to whatever you're about to do next and think maybe you'll get to it later, because every gift matters and we really need to see a strong response if we're going to raise the $253,000 we need in less than three weeks.

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