The Rise and Fall of Sarah Palin

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Howard Kurtz says that Sarah Palin is losing her mojo:

16 months after   [Fox] network chief Roger Ailes closed [a $3 million TV] deal in a meeting with Palin and her husband, Todd, the excitement has cooled. Palin’s regular appearances as a commentator no longer move the ratings needle without a promotional push. Palin was supposed to host prime-time specials dubbed Real American Stories, but Fox insiders tell me the idea was shelved early on. The first one bombed, losing a chunk of its audience as the show progressed.

….Between February and April, according to an analysis for Newsweek by General Sentiment, a company that tracks and measures online content, posts involving Palin fell 38.3 percent, to 235,032, over the past 30 days. Social-media mentions dropped in lockstep, down 32 percent over the same period, to 135,421.

Maybe this is due to her Tucson misstep, or her “blood libel” inanity, or maybe her semi-defense of birthers. But I think Kurtz has missed the real reason: Dana Milbank’s one-month boycott of all things Palin in February. I joined in on that, and you know what? After 30 days of cold turkey I was pretty much cured. Ignoring Sarah Palin turned out to be a lot easier than I thought, and by the time March rolled around I didn’t much care about her anymore. I think I’ve only mentioned her once or twice since then.

Fame is a fickle thing, I’m afraid, especially when you have nothing of actual substance to be famous about. In that department, it turned out that Sarah Palin’s half-life was even shorter than the Kardashian family’s.

SIX TRUTHS

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Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

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Truth #5: It's about minority rule.

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SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

And if you think journalism like Mother Jones'—that calls it like it is, that will never acquiesce to power, that looks where others don't—can help guide us through this historic, high-stakes moment, and you're able to right now, please help us reach our $350,000 goal by October 31 with a donation today. It's all hands on deck for democracy.

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