Thanks to New Media, We All Have Box Seats at the Sausage Factory

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Brian Beutler writes today about the enormous amount of attention we’ve paid to the cromnibus spending bill this week:

Until the country came to be governed by serial brinksmanship, the writing and passage of annual spending bills weren’t huge stories in American politics, and you had to be unusually attuned to both the content and the process to understand the political currents underlying both. When problems arose, there was always the palliative of earmarks to smooth things over.

But the narrow passage Thursday night of a big spending bill in the House of Representatives brought everything to the surface, even though the risk of a government shutdown was near zero.

I think that’s only part of the story. It’s true that as recently as a decade ago, spending bills didn’t have a big audience. Genuine insiders—aides, lobbyists, single-issue activists—paid attention to the minutiae, but most of us didn’t. More to the point, most of us couldn’t. Even if you were the kind of person who read TNR and National Review and Roll Call religiously, you just weren’t going to be exposed to that much coverage.

This wasn’t because budgets were more boring back then. Or because the political shenanigans were less egregious. It’s because print publications didn’t devote very much space to them. You’d get the basics, but that was it. And given the limitations of print production schedules, the drama of watching deals rise and fall on a daily or hourly basis simply wasn’t possible in real time.

But the often maligned rise of blogs and Twitter, along with their new media offshoots, has created a whole new world. Over at Vox, for example, they ran nine pieces about the spending bill just yesterday. If you follow the right people, Twitter will keep you literally up to minute on even the smallest issues. Dozens of blogs will explain the policy implications of obscure provisions. Politico will flood the zone with pieces about conflicts and personalities as the fight unfolds.

By normal standards, the spending bill the House passed yesterday was fairly routine. But digital media turned it into High Noon and we all played along. We pretended that this was something uniquely shameless, when it wasn’t. The sausage has always been made this way. The only difference is that now we all have box seats on the factory floor.

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we need readers to show up for us big time—again.

Getting just 10 percent of the people who care enough about our work to be reading this blurb to part with a few bucks would be utterly transformative for us, and that's very much what we need to keep charging hard in this financially uncertain, high-stakes year.

If you can right now, please support the journalism you get from Mother Jones with a donation at whatever amount works for you. And please do it now, before you move on to whatever you're about to do next and think maybe you'll get to it later, because every gift matters and we really need to see a strong response if we're going to raise the $253,000 we need in less than three weeks.

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