Arabic Social Media Goes Gaga Over Sisi’s Red Carpet

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Nothing says “I care about poor people” like driving to a new housing project on a red carpet 2.5 miles long. Amirite? But this has a secret subtext: When Egyptian president Abdel-Fatah al-Sisi motored his way to a grand opening ceremony Saturday on a carpet this size, it was apparently a sign that the military is pleased with him. I guess the more they like you, the longer the carpet:

Brig Gen Ehab el-Ahwagy explained on several talk shows on Sunday night that the carpet was not purchased by Sisi’s administration and the same one had been used for more than three years for similar occasions.

“It gives a kind of joy and assurance to the Egyptian citizen that our people and our land and our armed forces are always capable of organising anything in a proper manner,” Ahwagy told the TV talk show host Amr Adeeb. “It is laid out in a way to beautify the general area, so it gives a good impression of the celebration that is being broadcast to the whole world.”

See? No big deal. And certainly no reason to postpone a speech warning that Egypt is in dire financial trouble and will soon have to stop subsidizing water and electricity bills for low-income families.

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

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Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

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