Running for President Can Be a Profitable Investment

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The Washington Post has a long piece tonight about Donald Trump’s latest FEC filing, which shows that business has boomed during his presidential campaign. It’s a little hard to make sense of, but apparently Trump claims that revenue from his various businesses rose from $362 million to $557 million. However, about $150 million of that came from one-off sales, so it’s unclear how much his campaign has really boosted things.

You can decide for yourself how seriously to take this, but here’s the most important part of the story:

While Trump’s campaign issued a statement referring to the form as a tally of his personal “income,” it is actually a list of his companies’ gross revenue — a figure that does not factor in the costs of paying employees and running the companies. In addition, the FEC form does not account for debt interest payments, a potentially significant expenditure for Trump, who lists five loans of over $50 million each.

In other words, this is all pretty meaningless, since we have no idea how well run Trump’s company is. Generally speaking, though, a large corporation is doing well if it records pretax earnings of around 10 percent. For a company like Trump’s, maybe the average is more like 15-20 percent. Then again, it could be lower if his debt service is high. Who knows?

That said, a rough guess puts Trump’s income last year somewhere in the range of $40-$100 million. Not bad.

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we need readers to show up for us big time—again.

Getting just 10 percent of the people who care enough about our work to be reading this blurb to part with a few bucks would be utterly transformative for us, and that's very much what we need to keep charging hard in this financially uncertain, high-stakes year.

If you can right now, please support the journalism you get from Mother Jones with a donation at whatever amount works for you. And please do it now, before you move on to whatever you're about to do next and think maybe you'll get to it later, because every gift matters and we really need to see a strong response if we're going to raise the $253,000 we need in less than three weeks.

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