I Have a Beef With the LA Times

Today is pet peeve day. Keep in mind that a pet peeve is something that (a) bugs me but (b) the rest of you don’t care about, and (c) I have to gripe about anyway. So here it is:

On the left is today’s print edition of the LA Times, which showed up on my driveway around 5 am. It has five stories. On the right is the online front page of the LA Times at about 10 am. It has nine stories, none of which are the ones in the print edition.¹

What’s the deal with this? It happens nearly every day. You’d think that if a story is important enough for the editors to put it on the front page of the print edition, it would be important enough to show up somewhere on the front page of the online edition a mere few hours later. But no.

Like I said, all of you are just shrugging about this and wondering what’s eating me. All I can say is that it sure makes it hard to link to stories I read in the print edition. They frequently aren’t anywhere on the front page, even if you scroll down forever. So then I try to figure out which section it might be in. Business? Local? Nation? Politics? Sometimes that works, sometimes it doesn’t. Frequently it turns out that the story ran two or three or even five days ago online. Then I try to search for it, but stories often don’t show up in a search, for reasons that baffle me.

In addition to fixing their search funtion and syncing up the print and online publishing dates, maybe they could at least include a “Today’s Front Page” box in the online edition? That wouldn’t be so hard, would it?

¹The “Golden State killer” story in the online edition is different from the one in the print edition. But if you want to count that one, that’s fine. They’re now 1 for 5 instead of 0 for 5.

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we need readers to show up for us big time—again.

Getting just 10 percent of the people who care enough about our work to be reading this blurb to part with a few bucks would be utterly transformative for us, and that's very much what we need to keep charging hard in this financially uncertain, high-stakes year.

If you can right now, please support the journalism you get from Mother Jones with a donation at whatever amount works for you. And please do it now, before you move on to whatever you're about to do next and think maybe you'll get to it later, because every gift matters and we really need to see a strong response if we're going to raise the $253,000 we need in less than three weeks.

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