Can Wal-Mart Do Fair Trade?

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The newspapers tell us that Wal-Mart is going to start purchasing and selling “fair trade” coffee. That certainly seems like a good thing, though it’s only natural to be suspicious here. Wal-Mart’s whole business strategy is to reduce its prices by pushing some of the true costs of its products onto other people—paying workers below-living wages, pressuring its suppliers into lowering their labor standards, forcing customers to drive longer distances to get to its stores, violating environmental laws, etc. etc. But “fair trade” is predicated on the idea that corporations—and customers—should pay the full cost of their products.

Presumably something has to give, no? Perhaps in the future Wal-Mart can reduce its prices on “fair trade” products by lobbying to weaken regulations governing what can count as “Fair Trade Certified.” Maybe not, but that seems like a reasonable thing to worry about.

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SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

And if you think journalism like Mother Jones'—that calls it like it is, that will never acquiesce to power, that looks where others don't—can help guide us through this historic, high-stakes moment, and you're able to right now, please help us reach our $350,000 goal by October 31 with a donation today. It's all hands on deck for democracy.

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