Dairy Industry Milks Congress for All It’s Worth

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Back in April, Mother Jones reported that huge industrial farming companies, such as Dean Foods, were getting into organic milk—only to bend if not break the strict standards governing organic production while the USDA stood idly by.

Milk might seem like a bland issue, but it’s big business: Americans consume more than 6 billion gallons of milk annually. Demand for organic milk outstrips supply, making it an especially lucrative industry.

If you have doubts about how industrial farmers squeeze small farmers and agricultural lobbies squeeze members of Congress, don’t miss the Sunday Washington Post‘s narrative piece on how one farmer tried to buck the system, only to watch and learn as industry lobbyists got Senator Harry Reid (D-Nev.) and others to revoke a Depression-era law that allows farmers who bottle their own milk to set their own prices—without so much as a hearing or a floor vote. And that was just to get one farmer to stop following rules they didn’t like.

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We canā€™t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who wonā€™t let independent, investigative journalism down are the people who actually care about its futureā€”you.

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