Creator of Hillary 1984 Owns Up, Proves Me Right

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The creator of the Hillary 1984 ad has owned up, and I firmly believe that the back story proves correct the theory I blogged earlier: this was the creation of a web-savvy person working on their own, and only a response in kind will effectively combat its popularity and power. (See Hillary’s response here.)

The Huffington Post did the digging, and got the creator (“ParkRidge47”) to fess up in a blog post. His name is Phil de Vellis and he works (well, worked) for Blue State Digital, an internet consulting company with roots in the Dean campaign and a long track record of working for high profile candidates. Thing is, Blue State Digital now works for Obama. Was Hillary 1984 a premeditated and conventionally-conceived campaign ad? Nope — de Vellis did the work on the weekend, with his own time, equipment, and creative direction. But surely he was doing the work for BSD in a nudge-nudge sort of way, right? Just because he did the work on his personal computer on a Sunday doesn’t mean he wasn’t working for the company, and indirectly, Obama. Well, de Vellis has resigned upon being outed, which makes a pretty solid case that he was acting on his own, and in a way that the company wouldn’t approve of. The ad, after all, is not in the style of the high-minded campaign Obama is trying to run.

So the facts support my theory. This campaign ad was created by someone working on their own — an insurgent if you will. If it had been created within the official framework of a presidential campaign, it would have been more careful, more respectful of convention and boundaries, and thus far less interesting.

And FYI – the ad in its various forms has now been viewed almost three millions times on YouTube.

Update: Howard Fineman of Newsweek sees this as part of the “New Uncontrollable Campaign.” The old, controllable campaign was controlled by the candidates, their staffs, and prominent members of the major media. Wonder who that would include…

SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

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SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

And if you think journalism like Mother Jones'—that calls it like it is, that will never acquiesce to power, that looks where others don't—can help guide us through this historic, high-stakes moment, and you're able to right now, please help us reach our $350,000 goal by October 31 with a donation today. It's all hands on deck for democracy.

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