The Hack Gap Revisited: “Lipstick on a Pig” Edition

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When I saw the video clip of Meghan McCain saying, “No one knows what war is like other than my family” I knew that she meant to say “No one knows what war is like BETTER than my family.” So I didn’t write about it on our blog.

Then I saw that conservatives are actually acting outraged over this “lipstick on a pig” nonsense. And it smacked me in the face: the hack gap had struck again.

The hack gap is the difference between political observers and writers on the left and on the right. Those on the left (most, anyway) give the benefit of the doubt. They have a sense of shame. They are willing to consider the validity of something before running with it. And they don’t try to disguise obviously phony outrage as genuine outrage.

As this “lipstick” thing illustrates (as well as any example you can find with five seconds of searching), the right doesn’t operate the same way. And that’s one of the reasons why it wins.

And let me add that I’m aware I occasionally complain in this space that the left doesn’t play tough enough. And I’m aware that by not writing about the Meghan McCain clip, I would appear to be committing the sin for which I criticize others. But I’d like to believe you can get tough without being disingenuous. And besides, our readers would revolt if I treated an obvious verbal slip by a candidate’s child as indicative of something more serious. The fact that Limbaugh’s audience eats that sort of thing up doesn’t necessarily mean ours does.

The takeaway? The left has two problems: a lack of hacks and a lack of a market for hacks.

Update: Mike Huckabee refuses to be a hack.

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We canā€™t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

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Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who wonā€™t let independent, investigative journalism down are the people who actually care about its futureā€”you.

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Getting just 10 percent of the people who care enough about our work to be reading this blurb to part with a few bucks would be utterly transformative for us, and that's very much what we need to keep charging hard in this financially uncertain, high-stakes year.

If you can right now, please support the journalism you get from Mother Jones with a donation at whatever amount works for you. And please do it now, before you move on to whatever you're about to do next and think maybe you'll get to it later, because every gift matters and we really need to see a strong response if we're going to raise the $253,000 we need in less than three weeks.

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