Infobama-mercial Changing Hearts and Minds?

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There were no celebrities in tonight’s 30-minute Obama short, but there were cameos by political somebodies, governors (Bill Richardson: “He can heal this country.”), senators (Claire McCaskill), and vignettes featuring real people in key states and regions: the South, New Mexico, Colorado, Missouri, covering key demographics: the elderly, white, black, and Hispanic families (though no Asian family was profiled). Overall, it was a montage to remember, one full of specific promises made in a wood-paneled room that looked a little like the Oval Office 2.0.

The key question, of course, is how many people will be moved to vote for Obama after watching him for 30 minutes, watching him detail the specifics of his commitments to health care and education, seeing pictures of his mother, learning that he calls his daughters every night, and hearing him admit he “won’t be a perfect president.” Some might be swayed (certainly the Harry Potter demographic has reason to believe) but while change may be on the march, it’s unclear how many minds this $5 million endeavor actually changed.

My opinion at least. What did you think?

SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

And if you think journalism like Mother Jones'—that calls it like it is, that will never acquiesce to power, that looks where others don't—can help guide us through this historic, high-stakes moment, and you're able to right now, please help us reach our $350,000 goal by October 31 with a donation today. It's all hands on deck for democracy.

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SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

And if you think journalism like Mother Jones'—that calls it like it is, that will never acquiesce to power, that looks where others don't—can help guide us through this historic, high-stakes moment, and you're able to right now, please help us reach our $350,000 goal by October 31 with a donation today. It's all hands on deck for democracy.

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