Bonner’s Five Point Plan for Quality Control

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Jack Bonner, head of Bonner and Associates, insisted in congressional testimony on Thursday that the forged letters his company sent to lawmakers were the work of a single “rogue” employee, not the result of any deeper problems at his firm. The incident, Bonner’s lawyer wrote in a letter to the committee, “was an anomaly in the lengthy and honorable operation of this business.”

Regardless, Bonner has now developed a “five point action plan” which it believes will prevent dishonest conduct and help the company “earn the reputation as the industry leader for the highest quality standards.” Unfortunately, the big plan reads more like a list of very basic procedures that should have been in place all along, such as checking the resumes of employees, introducing an ethics policy, and making sure employees don’t lie. The full plan is below the jump:

Action 1: 100% call back verification of all groups that have signed statements of support to elected officials. The 100% call back verification will be conducted by permanent staff who did not place the original calls. The 100% verification will occur before any letter is delivered to an elected official. We believe that this new policy will make B&A the only firm in the industry to go to this length to insure quality.

Action 2: ALL temporary workers will review and sign an ethics policy before employment begins.

Action 3: ALL resumes of prospective temporary employees will be verified by permanent B&A staff before temporary employee begins.

Action 4: ALL new employees will complete mandatory ethics training and pass an examination administered by permanent B&A staff to ensure the full understanding of B&A’s ethics policies.

Action 5: B&A will retain an independent Ethical Standards Advisor who is well-regarded as maintaining the highest ethical standards and independence. The Ethical Standards Advisor will review B&A policies and work with B&A to improve its internal quality control system to the highest standards.

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

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