Ride350 Dispatch: Fueling a Movement

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[Guest bloggers Lily Abood, Ben Jervey, Adam Taylor and friends are writing from the road while biking 350 miles to raise awareness of climate change issues. This post is the sixth in the Mother Jones Ride350 Dispatch series.]

Our second to last day on the journey went something like this:

Wake up in Salt Point State Park, consume an inordinate amount of breakfast foods while simultaneously packing lunch foods. Morning mist gives way to coastal sunshine. Pedal out of the park and follow Highway 1 through its many sweeps and curves south toward Jenner. South not being the same as downhill, climb out of a couple memorable river canyons, eyes stinging with sweat. Extensive downhill to the coastal hamlet of Jenner. Apply sunscreen, drink chai. Eat a muffin, or three. Pedal inland along the the Russian River to Monte Rio, “Vacation Wonderland”. Eat a local sausage. Continue south up a considerable rise, questioning the logic of said sausage consumption. Arrive in Occidental. Drink a liter of electrolyte water and wash it down with a few handfuls of trail mix. Visit the local “Arts and Ecology” center, relax in the shade of an apple tree. Ride on.

Lunch (lunch?) in the quaint valley enclave of Freestone. Eat a tuna fish sandwich, two dill pickle spears, and a small mountain of Maui sweet onion potato chips. Swill a Tecate.

Time to ride on! Back in the saddle for approximately 1/4 of a mile. Stop at the phenomenal Freestone Bakery. There’s no room for more food, but manage to put down some freshly baked warm goat cheese and rosemary bread and a swig of coffee for the last haul of our 74 miles. The team rolls out as a mass, sun pouring down through the green hills onto the breathtaking Tomales Bay.

We make a short stop at Hog Island Oyster Co. in Marshall to pick up two bags of oysters to enjoy over the campfire. Ride on. A quick 9 miles of rolling hills brings us to Point Reyes Station where we’re welcomed by banners and flyers announcing 350.org climate day actions taking place October 24. After ice cream is consumed we set up camp in Olema, 2 miles down the road.

Over beers and oysters, we spend our last evening reflecting on our incredible journey together. Knowing that 350.org was started with just five friends in Vermont one Sunday night and now, four years later, has inspired over 4,000 climate action events around the world reminds us all that we are a part of something much larger. No matter your background or where you live, this is all our cause. One group of dedicated friends at a time, we will fight for it together.—Julie Dery

Adam Taylor is a green building consultant in San Francisco. While a bicycle enthusiast, he has never done anything like Ride350 before in his life—you can tell by looking at his legs. Ben Jervey is a journalist, activist, world traveler, great wedding dancer, and looks great in spandex. Lily Abood has worked with nonprofits in the Bay Area for 10 years (including her current role as Mother Jones’ Major Gifts Officer). She plans to hug a lot of CA redwoods while she’s on this adventure. For more information about the entire Ride350 team, check out the rider profiles here.

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we need readers to show up for us big time—again.

Getting just 10 percent of the people who care enough about our work to be reading this blurb to part with a few bucks would be utterly transformative for us, and that's very much what we need to keep charging hard in this financially uncertain, high-stakes year.

If you can right now, please support the journalism you get from Mother Jones with a donation at whatever amount works for you. And please do it now, before you move on to whatever you're about to do next and think maybe you'll get to it later, because every gift matters and we really need to see a strong response if we're going to raise the $253,000 we need in less than three weeks.

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