Attack of the 50-Foot Palin

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It’s not that there aren’t enough clues on the cover of the new issue of Mother Jones—the headline, for one—but since you asked: Yes, that is a full-throated homage to the B movie classic Attack of the 50-Foot Woman. If you’re like us, your knowledge of American cinema doesn’t extend to the full plot of this 1958 gem, but suffice to say that it involves a wealthy heiress, Nancy Archer, who after an encounter with an alien is found on the roof of her pool house and soon grows into a giantess. She goes searching for her no-good husband and his mistress, Honey Parker (!), and mayhem ensues. We liked the image because of the subtle historical echoes and… oh, who are we kidding: We liked it because the poster is awesome. WikimediaWikimedia(The echoes, though, are there: 1958 was an election year, in a recession, that dealt President Eisenhower’s party a big string of defeats and launched the Senate careers of, among others, Gene McCarthy, Robert Byrd, and Edmund Muskie.) 

MoJo’s creative director Tim Luddy encouraged illustrator Zina Saunders to follow the poster out the window in tone and feel, tweaking only the landscape to look more suburban. Saunders (who has cranked out a number of terrific Palin illustrations in the last couple of years) took the assignment very seriously, at one point sending a picture of Palin in her beauty-contestant days to confirm that she’d gotten the proportions right. She also made an animated version. Behold (this might take a sec to load):

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we need readers to show up for us big time—again.

Getting just 10 percent of the people who care enough about our work to be reading this blurb to part with a few bucks would be utterly transformative for us, and that's very much what we need to keep charging hard in this financially uncertain, high-stakes year.

If you can right now, please support the journalism you get from Mother Jones with a donation at whatever amount works for you. And please do it now, before you move on to whatever you're about to do next and think maybe you'll get to it later, because every gift matters and we really need to see a strong response if we're going to raise the $253,000 we need in less than three weeks.

payment methods

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