Trump Campaign Claims It’ll Match Donors in Honor of Mike Pence. Don’t Believe It.

Most offers of matching campaign donations aren’t real, but this one REALLY seems like it isn’t.

Dennis Van Tine/STAR MAX/IPx

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Donald Trump’s presidential campaign regularly promises donors that any donations will be matched. That’s unlikely, given Federal Election Commission limits on donations, but especially so given the outlandish size of the matches. Today’s fundraising email, ostensibly in honor of Vice President Mike Pence’s debate appearance tonight, claims that contributions will be matched at a rate of 825 percent, meaning that a $100 donation would result in $925 going to the campaign. The email also strongly implies that Trump himself will be contributing the matching funds.

In all likelihood, none of this is true.

According to the email, which was signed (ostensibly) by the COVID-19-infected president, the Trump campaign wants to set a fundraising record today.

“I know this is a big goal, but you’ve NEVER let me down before, and I know you never will,” the email states. “It’s going to take EVERY supporter stepping up if we’re going to succeed, and I need to know that I can count on you. This is so important that I’ve upped the stakes…For the FIRST TIME EVER: all gifts will receive an 825%-MATCH!”

Here’s the rub: Under campaign finance rules, no donor may give more than $2,800 to a single campaign this election. That means, to make sure a donation is matched, the campaign would have to find a donor who had given less than $2,800 so far this year—and if the campaign has a trove of untapped donors, it should probably start tapping them soon, given Democratic nominee Joe Biden’s fundraising advantage. If there are donors who have not hit their maximum contribution, they can only match today’s donations up to the limit. So, any gift over $339.39 will need to have more than one donor on hand to make a 825 percent match.

There’s one exception: The candidate himself can make as large of a donation as he wants. And that’s just what the email implies, with images of checks signed “Your president.”

The email’s subject line is also “I’ve never done this before,” which is certainly true. While Trump loaned his campaign some money in 2016, he has yet to donate or loan a single dollar to his campaign this time—although he allegedly was considering the possibility of it when it became clear how far behind Biden his campaign was in terms of fundraising. But he didn’t.

And, frankly, his finances are a bit shaky right now, so it doesn’t seem likely he’ll follow through on this one either. 

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

The short of it: Last year, we had to cut $1 million from our budget so we could have any chance of breaking even by the time our fiscal year ended in June. And despite a huge rally from so many of you leading up to the deadline, we still came up a bit short on the whole. We can’t let that happen again. We have no wiggle room to begin with, and now we have a hole to dig out of.

Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

Because the in-depth journalism on underreported beats and unique perspectives on the daily news you turn to Mother Jones for is only possible because readers fund us. Corporations and powerful people with deep pockets will never sustain the type of journalism we exist to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

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If you can right now, please support the journalism you get from Mother Jones with a donation at whatever amount works for you. And please do it now, before you move on to whatever you're about to do next and think maybe you'll get to it later, because every gift matters and we really need to see a strong response if we're going to raise the $253,000 we need in less than three weeks.

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